THE EXCHANGE animated flyer
Original flyer provided by client:
Flyer modifications and preparation for animation:
Some reference animations the client provided:
Early animation variations playing with warp, noisiness and overall subtlety:
After adding audio, I decided to have it trigger the animation. Instantly felt like the right path.
Played with settings on audio trigger, overlaying multiple animations, increasing motion blur and noise. As you can see below, sometimes you have to go too far to know where to come back to:
I was more of a fan of the subtle animations than the client and they were more a fan of the ghost like effect of the animations below:
Final version delivered to client and published online:
Back to Top